What do you want?
This is important to know. Earl Nightingale said “The big thing is that you know what you want.” This gives you a definite purpose and an objective upon which to focus.
And a written goal greatly enhances your odds of success. That’s why a clear goal is important.
However, it is only important to you. The market you serve is utterly unconcerned.
Jim Rohn said “The soil says, ‘Don’t bring me your need, bring me your seed.’”
The soil is your market. It will grow a fortune for you.
However, it does not care about your desired harvest. It cares about your seed. That is, the solution you offer and diligence and creativity with which you sow.
So recognize that you are the only one who cares about what you want.
Solve lots of problems for your market. Do so creatively.
As a result, everyone, including you, will get what they want.
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