Posted in: Shopping

Hulu More Popular Than Time Warner

Hulu, the nations most popular online tv service is used to breach online viewing records. But now its topped even those by beating the viewing figures of Time Warner Cable television for the month of July. This comes on the back of live internet tv viewer figures recketing news
These figures are presented by Silicon Alley Insider and Comscore.  Hulu also wasnt far behind satellite broadcaster DirecTV who had 47 million viewers and the mighty Comcast’s 62 million viewers.
 

As Time Warner Cable is second most watched cable supplier in the US, it can now be claimed on the face of it that Hulu is at least as popular as cable TV. nevertheless Hulu is free of naturally whilst Time Warner Cable costs.
The persuasion does put Hulu’s viewer figures in context when compared to Youtube. From over 27 billion tellys watched via the internet in July, about 9 billion (42% audience share) were streamed from Google sites, with the majority from YouTube. Hulu managed a measly 457 million videos watched 2.1% audience share). This makes it clear that YouTube is far more dominant in the online video game.
 

 Although on the face of it Hulu should be popping the champagne corks, im not sure they can give to yet. On average Hulu viewers viewed 12 streams for an average of 1 hour 13 minutes each. So more a casual viewer than series observation freak. The cable companies obviously go more for the couch potatoe type of viewer, which is also where advertisers pour their money.
 

So although Hulu is doing very well and could become the average viewers main syllabus for watching tv. For now they should stick to drinking fizzy wine.

Time Warner and Verizon have announced that they are going to start issuing runs of Internet TV for existing subscribers as part of the ‘TV Everywhere’ project. This will allow subscribers to view television shows streamed from the internet where ever they are. Most TV shows will be shown online around the time of to begin with spread, and will be shows that are not shown online existing online tv sites like Hulu or iTunes.

 Time Warner has been at a lower place some tonic opposition for putt on low bandwidth caps in trials, to either discourage the switch from internet only tv viewing, or recoup lost revenues. Either way, the larger question is will people keep paying for their television when they can get it for free, or sure enough cheaper on the web?
 

Related Articles

• No related posts found.

Related Products

Internet Marketing & Web Design © White Mercury